Services

There are many different service processes that are directed at 4 different mediums. One of these mediums is customers' bodies, another is customers' minds, another is customers' physical possessions, and the last is customers' intangible assets.
Customers' bodies include services such as hairstyling, transportation, or health clubs. This medium provides a physical experience for the consumer.
Customers' minds include services such as entertainment, sports, or edutainment. This is when customers experience mental stimulation.
Customers' physical possessions include care repair, dry cleaning, or lawn care.
Customers' intangible assets include banking, consulting, or counseling. This provides the customer with intangible services with intangible assets.
Intangible is when you can't feel, taste, hear, touch, or see a service. These cannot be inspected directly before purchase, they simply have to be experienced.
An intangible service is very hard to rate and describe since there is not much that you can see or hear or touch or taste with this.